If you can't explain it simply, you don't understand it well enough. Albert Einstein
Making It Simple
What is Digital Marketing?
Digital Marketing is building awareness online about a product, followed by influencing their interest in the product and finally convincing them to make the buying decision.
Why Digital Marketing?
As per statistics, more than 96% of consumers today make buying decisions online and even prefer purchasing online, rather than going to a physical store.
How to Digitally Market?
Digital Marketing is not just starting social media pages and posting images daily. It is a systematic marketing activity executed with detailed strategy as per different stages of market or sales.
Is it Measurable?
Yes! Every aspect of digital marketing is measurable numerically.
Are high marketing budgets a must for results?
No! What matters the most is thorough research, detailed strategy and consistent execution.
Are there different types of digital marketing?
Based on end result of the digital marketing activity, digital marketing are of 3 types:
- Awareness > Brand building
- Interest > Content Marketing
- Buy > Lead Generation
Can I do this on my own?
You have seen someone cut your hair, you know how trimmers work, that doesn't mean you could cut your own hair :)
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